Blog
Insights from Google: Why Your Homepage is Essential for Search
The internet is home to an estimated 1.5–2 billion active websites—a ton of online real estate for your business to compete against. With so many other websites vying for consumers’ attention, you must secure a visible spot in the Google search results. How do you...
From Marketing KPIs to Business ROI: Making the Connection
Coming up with the perfect marketing strategy for your brand is like putting together a puzzle and trying to connect the pieces—without getting to look at the back of the box. Amid all of the chaos, how do you know if what you’re doing is actually working? At 10X...
5 Ways You Can Save Time (and Money) with AI
Artificial Intelligence (AI) has emerged as a game-changer in marketing, revolutionizing how businesses operate and employees tackle their work. But beyond the buzzwords, AI has quickly become a tool that can help you optimize your time and resources. If you’ve felt...
6 Ways to Refresh Your Marketing Strategy in 2024
New year, new marketing plan… right? Whether your company KPIs have shifted or you’re trying to improve your ROI, it never hurts to refresh your marketing strategy. At 10x Digital, we’ve helped our clients scale their strategies year over year—it doesn’t mean you do...
10X Digital Awards Digital Marketing Scholarships
10X digital is proud to announce our 2 winners of the 10X digital marketing scholarship for the Spring 2024 semester. For the past several years, 10X has awarded this bi-annual scholarship which assists with living expenses, books and tuition. 10X is also beginning...
How Do You Create a GPT? (And Why You Should Do It)
As artificial intelligence (AI) continues to take over the tech world, the arrival of GPTs (Generative Pre-trained Transformers) has sparked a wave of innovation. There’s no doubt about it: these language models, like OpenAI's ChatGPT, are revolutionizing how we work....
The Secret to Accelerated Growth: Connecting Your CEO and CMO
A symbiotic relationship between a CEO and a CMO can be the linchpin for driving meaningful growth in an organization. In fact, a recent report found that “CEOs who place marketing at the core of their growth strategy are twice as likely to have greater than 5 percent...
4 Make-or-Break Mistakes to Avoid in B2B Email Marketing
Research shows successful drip campaigns can increase a brand’s email open rates by 80 percent and click-through rates by as much as 300 percent. However, the keyword here is successful. When executed correctly, an email drip campaign will make it easier to nurture...
6 Marketing Strategies to be Thankful for this Season
As we approach the end of the year, it’s worth looking back and understanding how 2023 changed the digital marketing world. We’ve seen a wealth of new technologies emerge that help businesses generate new leads and loyal customers. So, in the spirit of the approaching...
What’s Up with 10X?
A quarterly review We met with our client --UCSD Extension--this September in San Diego. We always love meeting in sunny SoCal, as we conduct marketing brainstorming and as always love seeing Account Executive Sara Spohr in her happening city. We are spreading the...
A 3-Minute Recap of Google Bard’s July 2023 Update
On July 13, 2023, Google announced new features for the AI-powered chat service, Google Bard. Since its launch in February 2023, this platform has amassed over 140 million active users. While ChatGPT still leads the race in overall traffic, this latest Google Bard...
What You Need to Know About Generative AI vs. AGI
According to a recent survey, more than 60 percent of marketers have used artificial intelligence (AI) to streamline their workflow in 2023. From automating content creation to brainstorming new ideas or tracking performance metrics, there are many reasons to...