Programmatic Advertising

Leverage AI-Driven Automation for Smarter, More Efficient Ad Buying

Programmatic advertising revolutionizes digital marketing by using automated technology and real-time bidding to place ads where they will have the highest impact. Our technology combined with an audience-first approach, allows us to deliver hyper-targeted, data-driven ad campaigns with ultimate precision – and attribution.

Example creative for streaming ads.

What We Offer

  • Smarter Ad Buying: We ensure your ads are placed in front of the right audience at the right time, eliminating the overspending endemic to traditional television and radio advertising.
  • Audience Targeting & Segmentation: We use advanced audience segmentation —including demographic, behavioral and intent-based targeting—to reach your ideal customers with precision.
  • Omnichannel Campaign Execution: We manage campaigns across multiple channels, including:
    • Connected TV (CTV) & OTT Ads – Reach audiences on streaming platforms with non-skippable, highly engaging ads.
    • Display & Banner Ads – Deliver visually compelling ads across top websites and apps.
    • Audio Ads – Advertise on streaming music and podcast platforms for expanded reach.
  • Informed Bid Optimization: Our engineers continuously monitor and optimize in real-time, ensuring the campaign is giving you the most for your media spend.
  • AI & Lookalike Audiences: Using AI, our technology is designed to use lookalike audience modeling to find new customers with similar behaviors.
  • Attribution Using Pixel Technology: We provide attribution via custom pixel tracking for each and every campaign – ensuring every single ad dollar spent is being tied back to your bottom line.

KPIs & Performance Metrics for Social Media Marketing

We measure and optimize your programmatic ad campaigns using key performance indicators (KPIs):

  • Impression Share: Tracks how often your ads are displayed across the programmatic network.
  • Click-Through Rate (CTR): Measures ad engagement and effectiveness.
  • Cost Per Mille (CPM): Tracks the cost per 1,000 impressions, ensuring cost efficiency.
  • Conversion Rate: Analyzes how many ad viewers take a desired action.
  • Viewability Rate: Ensures that ads are actually seen by real users.
  • Return on Ad Spend (ROAS): Measures the profitability of your programmatic campaigns.

Why Choose Us?

Exclusive Technology

Our proprietary DSP platform offers advanced targeting and bidding capabilities.

Omnichannel Reach

From display to CTV to audio, we deliver a seamless ad experience across platforms.

Harness the power of AI-driven, real-time ad placements.

Let’s Get Started