PACKAGING CASE STUDY

Digital authority that compounds.

Associated Packaging needed a quality-first offsite SEO strategy built for long-term impact—not short-lived ranking tactics.

OFFSITE SEOEARNED BACKLINKSAUTHORITYORGANIC VISIBILITY

+100%backlink growth

+16%organic keyword footprint

+15%Authority Score

THE OPPORTUNITY

Make digital authority match a national reputation.

As B2B buying behavior shifted and digital research became central to the purchasing journey, Associated Packaging needed a stronger online authority profile.

The goal was to build sustainable organic visibility by expanding high-quality referring domains, increasing follow-link equity and establishing a durable foundation for future search performance, brand credibility and pipeline growth.

THE STRATEGY

Quality first. Relevance always.

10X designed an offsite SEO and authority-building program for the realities of B2B and industrial markets.

Earn Trusted Links

Prioritize high-authority, relevant placements that strengthen credibility with buyers and search engines.

Diversify Domains

Expand the range of quality referring domains to build a healthier and more resilient authority profile.

Grow Link Equity

Increase valuable follow links that can pass authority and support stronger organic performance.

Maintain Velocity

Build links at a consistent, natural pace designed to deliver sustainable, long-term SEO impact.

THE RESULTS

A stronger authority foundation.

By prioritizing durable authority over short-term tactics, Associated Packaging built digital momentum that can continue compounding visibility and credibility over time.

Doubled its total backlink profile
Expanded high-value referring domains
Strengthened its organic keyword footprint
Improved its overall Authority Score

AUTHORITY GROWTHQ3 → Q4

3.4KQ3 BACKLINKS

↗

6.8KQ4 BACKLINKS

ORGANIC KEYWORDS+16%

AUTHORITY SCORE+15%

WHY IT WORKED

Authority was treated as an asset—not a shortcut.

Relevant placements

Links aligned with the brand, market and buyer journey.

Stronger trust signals

A broader authority footprint supported credibility.

Greater discoverability

Improved signals created more opportunity to rank.

Long-term pipeline value

SEO momentum established a platform for future growth.

THE TAKEAWAY

Sustainable search growth starts beyond the website.

In a competitive packaging market, Associated Packaging achieved a meaningful lift in digital authority and SEO momentum in just one quarter.

High-quality backlink acquisition, domain diversification and consistent link velocity doubled total backlinks and strengthened the signals needed for improved organic visibility, search performance and long-term pipeline impact.

Build your authority plan

READY TO BUILD AUTHORITY?

Let’s create growth that compounds.

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